The task was to design a package containing liquid food for consumers between 3-100 years old.
For Tetra Pak, environmental and social sustainability is important. Therefore the project had an inclusive design focus, which means that everyone shall have the same reasons to reject or choose a product. Today a majority of people have difficulties with opening, pouring, closing and recycling the packages.
The package shall be environmental friendly and meet the customer’s demands. It should also fit Tetra Pak’s production and construction solutions in a 2 year perspective.
Awarded by Tetra Pak
“Best comprehensive concept by reaching all three groups: inclusive and environmental friendly concept that meets the customers’ demands.”
5 week individual school project 2010 at Umeå Institute of Design